Infinity Freedom

Infinity Freedom “Committed to create your bright future” At one point or another, your company will need to craft product listings, and they need to be as persuasive as possible. At one point or another, your company will need to craft product listings -- whether it’s for a menu, merchandise items or services. Since these product descriptions will be featured on your website, your app, Yelp, Google and/or Facebook, they should be as persuasive as possible. You might be wondering, what’s so complicated about product listings. You simply write a product description that describes your product, right? Wrong. It’s actually a lot harder, because product descriptions need to sell your products. While it’s often considered the last resort for conversions, if properly written, the product description can be a powerful persuasion tool for boosting sales. Does your product copy entice readers to click “add to cart”? 1. Focus on your ideal customer Don’t try to please everyone w...

Infinity Freedom “Committed to create your bright future” Conducting performance evaluations can cause a lot of issues in the employer-employee relationship. Evaluations can also be perceived as an unproductive exercise, wasting the time of everyone. A recent report from TINYpulse -- which focuses on employee-management issues -- found that 31 percent of the 100 managers surveyed listed “too time-consuming” as the top reason why they didn't like performance reviews. Some 26 percent of the 100 employees surveyed shared that sentiment. Additionally, bias was a concern: 17 percent of managers and 10 percent of employees surveyed said managers may be biased. So, what can organizations do to improve employee performance and ensure that they aren’t wasting time? Last year, the consulting firm Accenture outright eliminated annual performance reviews. CEO Pierre Nanterme called the process too costly and said it does not contribute to the goal of improving performance. Other l...

Infinity Freedom “Committed to create your bright future” Your employees are tired. They look down and overworked. They've even started operating on their own and have lost focus on the company mission. But you are so close to reaching your next goal. You just need motivation, and you need it fast. At the same time, you know that a few words and a slight shift in your employees' mindset could make all the difference. So, a solution: Find a good quote. Send the right quote at the right time, and it must might turn your staff’s day around completely. Here are 17 quotes you can use to motivate your team, and maybe even yourself, when you need unity fast. 1. “Individual commitment to a group effort: That is what makes a team work, a company work, a society work, a civilization work.” -- Vince Lombardi Legendary football coach Vince Lombardi knew the importance of teamwork. He recognized that the success of a team is dependent on every team member working toward a com...

Infinity Freedom “Committed to create your bright future” Too often, managers become paternalistic toward employees, falling into the wrongheaded belief that they know what's best for them. Managers often make tough decisions that affect the careers of their direct reports. It just goes with the territory. Some of those choices involve confidential, financial and legal considerations that just can’t be shared with an employee. But all too often, with the best of intentions, we default to our assumptions of “what’s best” instead of consulting with the individual in question. It’s scary how often this happens and how many of us are guilty without realizing it. Case in point: You assume that because a woman has expressed a desire to lead her current department one day, she may not be open to a transfer to a different team. In fact, she might not be, but if she’s earned your consideration, hasn’t she earned the right to weigh in on her own career? What about the ace salesp...

Infinity Freedom “Committed to create your bright future” Valued employees are valuable employees. Show your people some love, and they'll respond with loyalty and higher productivity. When it comes to retaining your best employees, more money isn't always the answer. No one objects to a large bonus or an extra week of paid time off, but sometimes employees just want to feel appreciated. Managers who fail to recognize the efforts of their employees not only create tension in their relationships, but also lower the productivity of their teams. According to a Westminster College poll on employee motivation, 69 percent of people surveyed would work harder if they believed their leaders appreciated their work. If employees don't feel appreciated, they don't work as hard -- and why should they? From their perspective, no one notices if they beat the average. Their only motivation to do well is to keep their jobs. Appreciated workers are motivated workers. By...

Infinity Freedom “Committed to create your bright future” Focus on your mid-level employees to help them grow with your company. In today's tight labor market, it's important companies not only invest in training new hires and management to retain key players, but those in-between, the mid-level employees. They're your succession plan. They need management. Just like any group in your company, they need training and development, and this group is especially important because they are the producers of the organization and the talent pipeline of potential company leaders. I started in an entry-level role at LaSalle Network 19 years ago, and as I grew up in the organization I didn't know what I wanted, but I had a manager who did. My manager paid attention to me, sat down with me and painted that bigger picture to help me understand what I could become within the company. Typically once people reach a certain level and tenure, they stay. They've overcom...

Infinity Freedom “Committed to create your bright future” Employees aren't just the skills you hired them for. They are people with all the baggage that entails. Do you have an employee -- or multiple employees -- struggling with output and productivity? Or perhaps you have a recent hire who hasn't been living up to expectations, and neither one of you knows what to do. These cases are extremely frustrating: People who appeared capable of producing high-quality output for your team aren't living up to your expectations. You're stressed, and your employees are stressed. Despite the challenge of the situation at hand, not all hope is lost. We all get in a funk from time to time, and it often takes someone else to help us pull ourselves out. You can also do that for your employees -- it will make them more valuable to your company, strengthen your relationship with them and enhance their job satisfaction. Here's what it takes to lift a struggling employee ...